14 Days of Chrismukkah: Staple’s REED Annex Shopping Spree

by: Jonathan Stern

The Gift: Here at JoshSpear.com World Headquarters, deep beneath a volcano in the South Pacific, we tried to figure out a prize both gigantic and fun to roll out during our 14 Days of Chrismukkah giveaway event. Jeff Staple (of Staple Design and NB’s Pigeon Sneakers) is letting five of you go on a Super Toy RunÂ® through REED Space Annex.

The Rules: From Jeff: “You get a large jumbo size shopping bag and a stopwatch. You’ll have a set amount of time to run through our store and pick up as much as you can. Whatever fits inside the bag is yours to keep! On your mark…get set…go!” Why did founder, jeffstaple name his store Reed Space/Annex? FiveÂ correct answers will win, randomly drawn. Please write your answers in the COMMENTS section. Only open to New Yorkers (or people that can get to NY in a few day’s notice). One entry per reader. Duplicates will be discarded.

The Deadline: Contest runs now through midnight on 12/15. * TO PROTECT THE ANSWER, COMMENTS WILL NOT BE POSTED UNTIL AFTER THE DEADLINE *

Mikhail Modik

He named it after his art teacher, Michael Reed, with the intentions of making visitors of the store feel about art (the store’s focus on the designers) the same way his teacher made him feel about art.
http://www.rcrdlbl.com Omar McFarlane

In the comments?

It’s named Reed because of a former teacher Jeff used to have.
Benjamin O’Neil

He named the stores after his high school art teacher, Michael Reed, who he credits with getting in to design.
http://www.mutaurwamapondera.com Mutaurwa Mapondera

He Named it After His Art Teacher Michael Reed
http://timetotock.blogspot.com Steven Grande

Easy peasy… He named it after his Art teacher!!
BlinX

Named after Michael Reed.
http://www.abcpastor.com LT

“Reed Space” comes from the name of a very important teacher in Jeff’s life. He also wanted to create a space to enjoy and learn.
Now can a guy get a little help?
John

Jeff Staple named Reed Space after his mentor from Parsons, Michael Reed.
http://www.bustinboards.com Nick

Jeff named it after his art teacher, Michael Reed.
matthew cohen

the sotre is named Reed Space after his art teacher, Michael Reed.
Grant

He named it after his art school teacher, Michael Reed.
Morgan

It was named after his art teacher. The Reason: because what the art teacher, Michael Reed meant to him, He wants Reed Space to mean to all itâ€™s costumers.
JP

He named it after his favorite educator, hist art teacher Michael Reed. Idea being that the space is a place educate people about labels and their designers.
Cory Hogan

Because Jeff Ng named it after a great inspiration of his, a former teacher named Reed! He keeps everything within an education theme (like the chair shelves)!
melbourne sibblies

the shop is named the reed space, in honor of one of jeff’s design teachers. hi5
Chris Norman

Reed Space was named after Jeff’s art teacher, Michael Reed, and is meant to evoke a similar kind of learning and education that he embodied.
Mark Mendoza

Jeff Staple named his Store Reed Space/Annex after his Art Teacher Michael Reed. His art teacher meant a lot to him and taught him a lot. So he wanted Reed Space to mean that to all his customers. Wanted his customers to be able to come in and learn and read about new brands and artists and so forth. Reed Annex was opened up to fight back against the recession where people can purchase clothing up to 75% off. It also serves a purpose for other brands or companies to open kind of a pop up store; where Gizmodo currently held theirs.
Brian Mabutas

Reed Space was named after Jeff Staple’s art teacher — Michael Reed. He wanted the store to educate people and named it after his teacher because of what he meant to him and he wants the store to mean that to all consumers. Reed Space annex is
http://wherespmac.com Dustin Seplow

Reed Space was named after Jeff’s design/ art teacher who served as an inspiration to him throughout his school years.
http://realknicksfans.com Victory

He named it after his teacher Michael Reed, and what he meant to Jeff.
yo

something about “reed” was a name of one of his high school teachers
Jordan Smith

He named it after his high school teacher.
Jarrett Brown

Jeff Staple named the store after an art teacher he had when he was in school. The first philosophy was â€œEducating people,” which is what Reed taught him while he was in school.
http://www.blackfruitpunch.com Charnier Corey

Trivia Question: Why did we name the store Reed Space/Reed Annex? The name pays homage to jeffstaple’s high school art teacher who passed away.
Michael Farber, Esq.

Because that was his high school teacher’s name, Mr. Reed.
akeem

The reed space is named after one of jeff’s teachers.
http://judoairlines.blogspot.com Phil Carryout

…because Jeff Staple was inspired by his late art teacher, named Michael Reed, in high school to “learn” and probably admired his ability to “communicate ideas in a clear, understandable way.” Among other things, Mr. Reed taught Mr. Staple about mortality. His passing, according to Staple, “changed the course of (his) life”. In the process, Jeff Staple decided to pursue many routes of immediate interest. (Hawaii, Mike. “The Accidental Tourist”, The Limited Edition Magazine: Fall 2006.)

Well it was a pretty dope interview… Articulate and stuff. haha
http://N/A Ryan Stansbury

jeffstaple named his store Reed Space in honor of his high school art teacher, Michael Reed, because that is who he credits for getting him into design and also because the first philosophy of Reed Space was “Educating people”
Ronnie Lin

Reed Space was named in honor of Jeff’s high school art teacher, Michael Reed.
Ruby Wong

it’s named after jeff staple’s art teacher, michael reed
Bryan

jeff staple’s art teacher, michael reed, was the source of the name
http://canelanyc.blogspot.com/2008/11/really-stupid-and-offensive.html Yvette

He named it after one of his school teachers.
Alex Patrikis

It is named after his art teacher Michael Reed.
shea

Reed space was named for jeff staple art teacher as a space to educate the buyer and to become a meeting place of a community to learn
http://jasongchu.blogspot.com Jason G.L. Chu

According to jeffstaple’s interview with Shift, “The name reed came from my former teacher, who is very important to me.”

/crosses fingers
andy c

Dear JoshSpear.com,

So the name Reed comes from Jeff’s HS art teacher (from Marlboro, NJ), Michael Reed. I believe jeff was quoted somewhere as saying the store is basically whats inside his brain. And for extra credit, the annex part comes from a store near the reed annex?

best,
andy
http://chunnel.tv Stu Ares

Named after Jeff’s art teacher, Michael Reed
William Yang

he named it after his art teacher, Michael Reed.
http://cliffskighwalker.blogspot.com/ az gilmoer

Well since I am the first, I hope everyone does not copy my answer….

He named it after one of his teachers, who happens to share the first name of one of the best ballers ever & a very soulful singing white man, with the last name Reed.
http://seldonyuan.com seldon yuan

it was the name of jeff’s teacher
Ronny

Its the name of one of his high school teachers.
Wilton

The Reed Space/ Reed Annex is named after Jeff’s art teacher Michael Reed who meant a lot to him.
http://www.joeyroth.com Joey

Jeff’s teacher was named Mr. Reed
http://jelanicurtis.com Jelani Curtis

The name “Reed Space/Annex” came from Jeff’s former teacher who’s real important to him. The theme of the store is “learning”. So with the idea of creating a “learning” atmosphere, “Reed Space” came about.
Matti Schaefer

He named it after his art teacher Michael Reed. Jeff wanted the space to have the same meaning to its customer Reed had to him.
Kelvin Chow

Reed Space/Annex was named after Jeff Staple’s previous art teacher.
Michael

jeffstaple named Reed Space/Annex after his art teacher, Michael Reed. Love this place, thanks.
http://www.11112011.tumblr.com Ryan P

Jeff named Reed Space after his art teacher, Michael Reed.
http://cmrw.com pat gray

Jeff named his store after his art teacher Mr. Reed.
phil

the reed space gets its name from mr. reed who was jeff staples influential music teacher.. taught him he can do/create anything..
http://www.theretrospective.com Jason Reid

Reed Space is named after one of Jeff Staples Art teachers, Michael Staple. Michael Staple had a huge impact on the philosophy behind Reed Space. It influenced Jeff into not just having a retail space, but to also have a vehicle to educate people about new brands, new artists or just brands they have never heard of.
David Guzman

Because it’s next door.
Kevin Lu

jeffstaple named his store Reed Space/Annex after his high school art teacher, Michael Reed. Because of Mr. Reed, Jeff decided to pursue design, and he is thankful for his influence.
Rachel Ling

Reed Space is named after jeff staple’s art teacher in high school. He passed away while jeff was in his class, and he got jeff into design. The Reed Space is named in his memory.
http://shoutyoblock.com/blog Brandon koehl

He named it after his art class teacher
http://www.ledouxville.com Jesse

The store was named after Michael Reed, his art teacher. The space was initially created to educate people.
Jessica

the name reed space pays homage to jeff staple’s art teacher, michael reed. the purpose of this is/was to emphasis the educating philosophy of the space as more than just a store, but rather, a place learn something.
David del Rosario

The place was meant to “educate people”. Staple named it after his art teacher Michael Reed – trying to emulate a community center to learn about a new brand/artist.
http://andrewmercando.com Andrew

Jeff named reed space after his art teacher Michael Reed.
Merc

Reed space was named after Jeff’s former art teacher Michael Reed.
http://www.matirical.com Alejandro

He named it after his teacher, Michael Reed, because the space was all about education.
marcus

staple named it after a teacher of his.
Harry

It is called Reed Space because Jeff’s Gym teacher in High School was named Reed ( forgot his first name ) His Gym teacher, in a way, inspired Jeff to eventually create a space that allows everyone to creatively collaborate and share, well, anything. e.g. clothing, art, photo installations. I know I’m slightly off ( if not downright wrong ) but who doesn’t want an opp like this ?

chill,

HS
Ebony

He named it after his first art teacher!
Tim Keleher

I think Reed Space was named after one of Jeff’s high school teachers – Mr Reed, who had a big influence on his work and subsequent career. I will be in New York from Dec 22 until Jan 4,so hopefully that counts me in. if i’m not there when it goes off, can my wife sub for me?
http://adammschwartz.com Adam Schwartz

The Reed Space is named after Mr.Reed, which was Jeff’s art teacher at Marlboro High School who has since passed on. Jeff named it after Mr.Reed because he has had a great influence on his life, and the naming was sort of in memory of.
Kyle Hess

Jeff named it REED Space after his art teacher Michael Reed. The philosophy was about “Educating People”, and Michael Reed did that for Jeff, so in turn, Jeff named his store after Michael so people could walk in and read and learn about a brand. Just like the way Jeff learned from Michael.

Cheers-

Kyle Hess
440.668.2144
hessums@gmail.com
Earl Gordon

Named after Michael Reed, Jeff’s art teacher in high school
Adam Rajchel

Jeff Staple named the store after his art teacher Michael Reed because of how much he meant to him
Lisa Rajchel

The store is named after Jeff Staple’s art teacher Michael Reed
Sara Bautista

The Reed Space/Annex is named after Michael Reed, Jeff Staple’s art teacher
Adam Gwon

The store is named after Jeff Staple’s art teacher, Michael Reed.
http://www.dieselst.com Brian Douglas

The store/annex is named after his art teacher Michael Reed.
http://www.missinglinkart.blogspot.com Michael O’Driscoll

Jeff Staple chose the name for Reed Space in tribute to one of his teachers.