If you’re not reading my friend Jan Chipchase’s blog Future Perfect you’re missing out. His travel schedule rivals my own as he bounces around the globe. Most recently between Shanghai, Libya, Cairo in only a few days on research and field missions.
Want to help Japan just by folding paper? The Bezos Family Foundation will pay $2 for every crane they receive– and all the money goes to Architecture for Humanity’s reconstruction efforts. I’ve folded nearly 2000 myself for friends over the past few years (I’m kind of addicted to folding them, to say the least). Totally thrilled to see this happening. Go Cameron go!
Interesting social experiment taking place here. Not entirely sure it will work, but good effort. Awkwardprice is a buzzy viral experiment where advertisers catch the attention of the public by paying crazy money for common and worthless items sold on Ebay (forks, clothespins, etc.).
Check out the current Ebay auction. $29 for a paperclip, and then an ad on the site associated with the auctions.
Boing Boing tipped me off to this NPR Interview about exploring the underground tunnels in NYC, and then I found this video about Steve Duncan (above). Fascinating, and totally bad ass. Listen to the interview as well if you have time.
As an urban historian & photographer, I try to peel back the layers of a city to see what’s underneath. From the tops of bridges to the depths of sewer tunnels, these explorations of the urban environment help me puzzle together the interconnected, multi-dimensional history and complexity of the great metropolises of the world.
Visualizing Friendships: This is a reaffirmation of the impact Facebook has on connecting people, even across oceans and borders. Beautiful! Important to note China (and a few other places) are mostly absent from this map.
As part of their elaborate campaign to launch the new Evoque, an SUV cross-over aimed at a younger demographic, Range Rover is relying on a two pronged approach. First, their Pulse of the City app was released mid-November for the iPhone and Android platforms and allows you to track your journey using virtual GPS breadcrumbs then have it displayed back in a nifty visualization. Range Rover recently teamed up with the band OK Go as the quartet made their way through the streets of Los Angeles, playing their instruments along the way.
Second, the car company has enlisted the help of a couple of influential trendsetters in nearly a dozen cities worldwide. These ambassadors range from actors to singers and people involved in fashion, design, and so forth. They are loaned an Evoque to drive around their cities, visiting their favorite spots and narrating the journey. It’s a great insight into what these places mean to the people who live there and know it best.
This campaign is an innovative approach at bringing together social media, geolocation, and real-time interaction to create an interesting and dynamic marketing campaign. And, from what I have seen of the Evoque in person, this is exactly what will appeal to the targeted drivers.
Related: Timothy Saccenti’s Evoque
Sorry for the radio silence the past week, I’ve been going, going, going! I’ve had a speech in Malta, a quick trip to Morocco where I reviewed some incredible hotels, and now I’m back in London for a week. Although it’s been nice to unplug, I’m buried in email and interesting things to share from my trips. More soon! Thanks for your patience and support.