Making Ideas Happen: The Cake Edition

Posted on April 19, 2010 Under Food


My friend Scott Belsky spent nearly 5 years writing “Making Ideas Happen: Overcoming The Obstacles Between Vision & Reality” – a book all about execution and how some of the most productive people and teams in the creative world operate. The book was published two days before his 30th birthday, so his wife went all out and made him a cake. The cake was tasty, and the book is now a bestseller on Amazon.