Remember when Michael Jordan retired from basketball to play baseball, only to go back to basketball and win three more championships? That is basically the story of Olimax. A pivotal photographer in the 80s who gave all of his cameras away to work as a music producer, he announced his return to photography a few years back and created the book Possession 78, a series of portraits in South London. The book and project were great, except it took a year to do. Why take a year when you can finish the same work in an afternoon in a pub? For Olimax's new portrait project he wants everyone to come The Victorian pub in London and pose for a photo (professional hair and make up will be available) at 3 p.m. on August 31. The project was originally slated to be 26 portraits based on the alphabet, but because of a growing demand an alphabet soup is a more accurate portrayal. Everyone who shows up will have their photo taken and every photo will be used in the book. Send an email to abcd [at] olimax.com to reserve a time spot — or just show up and enjoy some drinks and have your portrait taken by a landmark photographer.