I know I haven’t been the nicest person to the (RED) campaign lately, but when you boil it all down, I do appreciate the gesture behind (RED), and lets face it– it has paved the way for some pretty great product collabos. These exclusive photos from Freshness Mag reveal the newest Converse + The Ramones + (RED) collaboration (we’ve already seen a great Converse (RED) shoe this spring). What can I say? I’m in love with these shoes– take a timeless shoe like the Chuck (I wanted em when I was 6 like I want em now), add some “beat up punk rock” Ramones flair, and ice the cake with a little charity, and you have me sold. These puppies will hit the shelves late summer.


Steve Brown Saturday, 04.07.07 @ 12:52 pm

Too bad they are “pre-distressed”.

All clothing is cooler when you wore it, broke it, beat it in yourself.

Wonder what Joey would think? :(


Benjamin A. Wendelboe Saturday, 04.07.07 @ 3:44 pm

I love them! I want them! Give me! Now!


aj Tuesday, 04.10.07 @ 6:37 am

is that faux dirt?? ugh.


anon Wednesday, 04.11.07 @ 8:44 am

(RED) is a business model that is meant to perpetuate. The donation will outweigh the investment by far when more and more industries realize that it’s profitable for everyone when a company “goes red.” Clearly it’s in a company’s best interest in terms of marketing and PR, but they’re going to look for that anyway. The idea is to make donating the best option for achieving that. It’s rather brilliant, I think.




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