Evan Roth created the typography driven video for the new Jay-Z track, produced by Kanye “Brooklyn (We Go Hard).” The song is set to be a piece of the Notorious soundtrack due out later, but it;s being released now to be a part of the RED & Global funds to fight AIDS in Africa campaign. The track is amazing, but the video — killer. I’m going out on a limb here, but I think Evan may have out done the Hova himself. To make things even more interesting, you can grab the FLA code here and remix the video up yourself. Genius work for a good cause.



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