Helvetica is a full-length independent documentary film that investigates the deeper and more subtle ways in which type affects our daily lives. Using the now ubiquitous font helvetica as the thematic centerpiece, the film explores urban spaces with regards to the fonts that inhabit them, and also engages in discussions with world renowned designers about the aesthetics and rationale behind their choices of type. Helvetica was filmed in the United States, England, the Netherlands, Germany, Switzerland, France and Belgium. Unfortunately, we’ll have to wait until 2007, at which time it will start screening at various film festivals around the world. For now, you can check out the online store and purchase a limited edition (100 pieces) print for the film or a t-shirt with the movie logo screened on the front.
Via JaimeMacias.com