It seems like the last thing the world needs now is a new brand of spring water. But if it’s being sold by a puppet dancing to Snap’s “Rhythm is A Dancer,” the folks at Drench spring water have me convinced otherwise. Their minute-and-a-half-long masterwork of a commercial, created by the U.K.’s Chi Advertising, is so exhilaratingly funny that it makes us thirsty for more. The ad features a hydrated hipster (aka Brains from Thunderbirds) who could just as easily serve you some Drench or serve you on the dance floor. We’d go with the former … that puppet’s pretty talented.

via Brand New



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