MagneCote has come out with a product that may add a little something to the print advertising you magazine readers see so much of. From what I’ve seen, it’s begun to filter into some design mags out there, and I’m willing to venture a guess that it will soon become widely used in the mainstream (and not just in magazines). They’ve applied a proprietary magnetic coating to Sterling Ultra paper, creating a printable magnetic paper that can be perforated, die-cut, and laminated. In essence, we have before us a new “Magnet Media” that combines utility of magnets with printing capability of high quality paper.