What is the perfect addition to a day walking around South Kensington feeling very posh with fancy restaurants and art museums at your disposal? A good frozen snog! No I'm not talking about kissing (snog is British English for making out), I'm talking about frozen yogurt. Aside from the obvious jokes that fly around the restaurant, “fancy a snog?”, “give me a snog please?”, or the always popular “wanna have a snog?” the frozen yogurt is really good and good for you. The yogurt is made with hardly any fat and no added sugar, so your dessert (or pudding if you prefer British English) is basically calorie free. The branding and store were designed with Cinimod Studios, a group mostly know for their public art works and they delivered a really fun and fresh approach to a tasty treat.


Dr. Scientist Friday, 08.08.08 @ 4:10 pm

Well Make out with your yogurt! I would Snorg all day. iw ould snorg with David Elsewhere. I would snog in a box, I would snog with a fox. I would snog here or there, I would snog everywhere! You get the idea.


Leebo Saturday, 08.09.08 @ 12:25 pm

Stop refering to it as from “British English” Jeez Im so sick of this. If people from the United States of America cannot grasp that those of us from the British Isles speak English and it is they that speak the derivative then we have got into a really sorry state. Also I refuse to accept that a) U.S.A. citizens are so thick as to think English doesnt derive from England b) That the American deviation is the form of English accepted as the international form and c) the creeping hegemony of U.S.A. culture as standard.
Sorry to rail at you about this but I think its worth making a small stand everytime I see this. I realise the internet is thronging with U.S.A. citzens but its also full of British and Irish, Indian and Australian, Canadian and those from Africa that use an English more akin to how the language is formed in Britain than the U.S.A.


Anna Sabino Saturday, 08.09.08 @ 10:06 pm

Another Pinkberry-like product? Seems yummy as well…


Moxie Sunday, 08.10.08 @ 1:49 am

Matt, we are a gonzo T shirt wearing company which advocates real life experience. You can’t wear the T shirt unless you’ve been there.

We are currently in London and getting a lot of love here.

http://www.iloveboxie.com

Get in touch.

Yours, Moxie.


Matt Gierhart Monday, 08.11.08 @ 8:49 am

@Leebo

Sorry to offend you with my defining snogging as British English. The truth is I’m an American living in London. I didn’t know what snogging was till I was in a British context and I imagine most of our American readers don’t know what it means either. I was just giving it some context (which that context is British).


Alex Thursday, 08.21.08 @ 2:34 pm

the brand was designed by Ico Design http://www.icodesign.co.uk/work/projects/snog_snog_brand_identity

The interior was designed by Cinimod with Ico. Just to clarify!




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