The world has moved on from film, right? Digital is the way of the future, instant gratification in an instant world, blah blah blah. Not so much. Love them or hate them, and most people feel strongly one way or the other, Urban Outfitters has teamed up with the Lomographic Society to bring us Who The Hell Are You?, an International Photo Competition.

Between now and the end of August, their Jury will select 30 of the most personal, rebellious, brash, and out-there photos each week. The winners will receive a Lomographic camera and, at the end of the month, the Jury will select a single winner to be flow to London for the Lomography World Congress 2007. Additionally, The winning images (and more) will be posted on Lomography walls at 7 Urban Outfitters stores around the world.

I think this may be the kick that I’ve needed to get off my digital ass and finally pick up a Holga for a whopping $25. Get clickin’!